The definition of charisma
If your delivery is less than your words, people will call you arrogant, cocky, egotistical, etc. and, if you’re way off the mark, even delusional. Interestingly, Steve Jobs has created and successfully — often wildly so — marketed numerous world changing products and many say the people who buy them are delusional.
Back in 1983, Steve Jobs’ recruiting pitch to then Pepsi CEO John Scully was about as straight forward and, frankly, arrogant as anyone could imagine — “Do you want to spend the rest of your life selling sugared water or do you want a chance to change the world?”
Given their relative positions, that was an incredibly bold question and yet it worked — Scully became CEO.
You can see some of the same bravado, that absolute sense of self assurance in the Apple co-founder and Macintosh mastermind’s introduction of the “computer for the rest of us” to employees weeks before the first real, mass-market computer would go on sale.
The thing that was going to stop IBM was the Macintosh. And, the person? Who else, but Steven Paul Jobs.
Whereas he’s certainly slowed down a bit and his words more polished, you can see a lot of that brash kid in the man today and the world greatly poorer without either of them. Get well soon, Steve…
What’s your take?
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