With Apple’s announcement of its next-generation MacBook Pro with Retina display, a new standard of excellence for notebooks is created.
Apple CEO Tim Cook and crew announced the new line of MacBooks Monday at the kickoff of the company’s WorldWide Developer’s Conference in San Francisco, alongside an updated MacBook Air and two new operating systems. The 15.4″ ultra-sharp display features a resolution of 2880×1880, 220 ppi with 5.184 million pixels — about 3 million more than an HDTV.
Apple is calling the new laptop the best computer they’ve ever created.
When it comes to notebooks, a thin design and powerful performance is becoming the standard. Apple’s first MacBook Air that released in 2008 evolved into a consumer-friendly laptop and truly became the company’s flagship notebook by 2011. Company’s like Intel copied the design-element with its Ultrabook, but is the performance as good? And now Apple has released a professional-quality laptop that is only slightly wider and heavier than a MacBook Air — and it’s packed with the most powerful components.
This new MacBook Pro Retina model will easily be the fastest notebook on the market.
Of course, you get what you pay for. The MacBook Pro Retina starts at $2,199 and can be upgraded to as much as $3,750. In the highest end model, you get a 2.7 GHz quad-core Intel processor with a turbo boost up to 3.7 GHz; 16 GB of RAM and 768 GB of flash storage.
This product truly sets the standard for all notebooks.
According to some industry analysts, Apple is now more than a year ahead of Intel’s Ultrabook, which is being marketed as an affordable laptop in an extremely thin design.
“It will likely take rivals a year or two to catch up,” Frank Gillet, an analysts from Forrest told Wired. “Anybody can go buy the processors from Intel, but even the track pads from these companies can’t match Apple. Apple has more discipline and control over every aspect of these machines, so it’s tough for the other guys, the Windows guys, to compete.”
Apple also gave a more in-depth look inside the new Mac operating system OS X Mountain Lion, which further incorporates iCloud and new features like “Power Nap.”