iMac sales skyrocket as supply catches up with demand

February 26, 2013

Apple Mac sales are skyrocketing as the supply chain finally catches up with demand.

Apple financial analyst Gene Munster released a report today that showed data of U.S. Mac sales for the month of January. According to the Piper Jaffary analyst, Mac sales erupted 31 percent year-over-year for the month.

“We have analyzed domestic NPD retail data for the month of January which suggests Mac sales were up 31% y/y through the first month of the March quarter. We believe the reason for the significant improvement in the sales data is primarily due to Apple catching up with iMac supply, which the company noted to be constrained in the December quarter. CEO Tim Cook noted that iMac sales were down 700k units y/y in December (we note iMac sales are likely far less impacted by iPad, thus the vast majority of the y/ y unit decline is likely supply).”

Mac sales suffered in December and ultimately hurt Apple’s fourth quarter performance because supplies were tight for its newly designed desktop computer. The ultra-thin iMac released in December, but supplies forced most people to wait three to four weeks before receiving their new computer.

The iMac is Apple’s first completely redesigned desktop since 2010.

In addition to Mac sales, iPod sales went up 3 percent year over year. Overall revenue also jumped 2 percent year-over-year.

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