Apple’s Q3 2013 results reveal record iPhone sales

July 23, 2013

iphone_4s_siriApple on Tuesday posted its earnings report for the third quarter of its fiscal year 2013, beating Wall Street estimates and hinting at “amazing” new products that will arrive this fall and next year.

For the three-month period ending on June 29, 2013, Apple announced revenue of $35.3 billion, and net profit of $6.9 billion, or $7.47 per share. While revenue was up compared to the same period last year ($35 million), net profit was down ($8.8 billion, or $9.32 per share in Q3 FY2012).


When it comes to device sales, the company announced it sold 31.2 million iPhones, a record number for the June quarter, and a solid increase compared to the year ago quarter (26 million).

During the Q3 FY2013 earnings call, Apple revealed that the iPhone 5 is “by far the most popular iPhone,” although iPhone 4 and iPhone 4S sales are also pleasing. The sixth-generation iPhone is apparently the number one U.S. smartphone with 39% market share, and it’s in a similar position in Japan.

According to IDC, quoted by Apple, the iPhone is apparently number one or two in most markets.

iTunes has apparently generated $4.3 billion in billings, while quarterly revenue for the App Store was at $2.4 billion for the period.

The company announced some iOS-related stats as well, including over 320 million iCloud accounts, over 240 million Game Center accounts and mentioned that its iMessage service has delivered 900 billion iMessages, iOS users shared 125 million photos, while push notifications hit the 8 trillion mark. The App Store currently has 900,000 apps, 375,000 of them being optimized for the iPad, with developers having been paid 11 billion dollars to date.

When asked whether the high-end smartphone market has reached a saturation or not, Tim Cook said that he doesn’t believe the high-end market has reached a peak. However, Apple admitted that the iPhone ASP (average sales price has) decreased sequentially by around $27.

Apple also said that it experienced “accelerated” iPhone 4 sales as it offered “more affordable pricing in emerging markets.” According to the company, India was up 400 percent, while Turkey and Poland rose 60 percent each, when it comes to mixed iPhone sales.

Other markets, including China and Hong Kong, did not show growth in the iPhone sector, with Apple focusing during the earnings call on sell-through for the device in those regions rather than actual sales.

iPads and Macs

Apple sold 14.6 million iPads and 3.8 million Macs during the period, both numbers down compared to last year (17 million iPads and 5 million Macs).

When talking about a decreased number of iPad sales compared with the same period last year, Cook said that last year, the company’s Q3 FY2012 was the first full quarter of selling a new iPad model, unlike this year, when Apple is yet to announce one.

He also added that according to the most recent data available to him, the iPad accounts for 84 percent of web traffic for tablets. Cook took a hit at the competition saying that he doesn’t know what the other tablets are used for.

Apple also reminded us that the Mac Pro will be available later this fall, and OS X Mavericks will also be launched later this year.

New Products

Interestingly, Cook expressed his excitement for the new products that will arrive this fall and into 2014, but he did not mention anything in particular:

“We are especially proud of our record June quarter iPhone sales of over 31 million and the strong growth in revenue from iTunes, Software and Services. We are really excited about the upcoming releases of iOS 7 and OS X Mavericks, and we are laser-focused and working hard on some amazing new products that we will introduce in the fall and across 2014.”

When asked about an iPhone trade-in program – something that Apple has been reported to consider for the future – he didn’t make any specific comment on the matter, but he did say that he’s not against it.

When an analyst asked whether there are any new product categories that “are big enough to move the needle for Apple,” Cook mysteriously answered that the company is working on stuff it’s proud of, which will be announced when ready. The Verge hinted that the discussion may have been about the rumored Apple television set.

When asked whether there are any new products shipping this quarter, Apple’s Peter Oppenheimer said the company would not comment on the matter.

Apple is said to launch several new products in the following months including an iPhone 5S, a low-cost iPhone, a fifth-generation iPad and second-generation iPad mini and the new Mac Pro, although it’s not clear when these devices will hit stores. And there are also those rumors that mention some brand new products for the company including an iWatch smartwatch and an Apple television set.

Be Sociable, Share!

Leave a Reply:

Recent stories

Featured stories

RSS Technology news

RSS Windows News

RSS iPhone & Touch

RSS Mobile technology news

RSS Green tech

RSS Buying guides

RSS Gaming news

RSS Photography news


Copyright © 2014 NS