Let the games begin! When Apple left support for Intel Atom processors out of Mac OS X 10.6.2, we all knew it would be a matter days before savvy netbook users would re-instate the functionality and now that’s exactly what’s happened—rock on.
After receiving a legal snot-o-gram from Baker & McKenzie asking his company to change the name of one its applications so it would no longer contain the word “iPod,” Little App Factory CEO John Devor decided to take matters into his own hands and write Steve Jobs personally. Surprisingly enough the Apple CEO actually responded, though this story doesn’t have a happy ending.
Never a company to rest too long on its laurels, even if they include record operating system sales, Apple gives every sign of being hard at work on the next big cat, OS X 10.7.
Apple recently applied for a patent which describes a method by which the manufacturer of an operating system could disable certain OS functions until the user looked at an advertisement.
Both the hackintosh maker and Apple had requested summary judgements from the bench, a risky move that could have delivered a stinging rebuke and lopsided defeat to either side. Nevertheless, it was the Cupertino, California-based Mac, iPod and iPhone that prevailed with the judge coming down against the illegal cloner on nearly every charge — a likely death blow.
Parents arguing in public — it’s just embarrassing and it’s impossible not to feel sympathy for their kids. In this case, it’s the word of a corporate sales guy who made an off-the-cuff remark about Windows 7’s origins and the operating system’s designers now saying those remarks were “inaccurate and uniformed.”
You’ve really gotta give Apple and its marketing people credit for always being on message and keeping tight control of what’s said — you just don’t hear faux pas like this from them. Granted, they get caught lying from time to time, but never plumping other companies’ products, especially not Microsoft’s.
By now we’ve all heard how big nasty Apple killed support for Intel’s Atom processor, and netbooks in the bargain, with its second Snow Leopard dot update. What you might now know, however, is that while Cupertino was slapping the homebrew hackintosh crowd around with one hand it was massaging its codebase with the other to resolve a number of longstanding Photoshop issues.
In the nearly 10 years I’ve been running OS X, it hasn’t happened to me yet, but the day when I stare blankly at my Mac’s login screen is coming — it’s just a matter time. Thereupon, it’s better to be prepared for the inevitable, so read this tutorial, print it out and put it where you can find it when the time comes.
With incidents like this, you’ve gotta wonder if Apple’s just testing to see if we’re 1.) paying attention and 2.) actually care. In this particular case, we don’t know what if any purpose Cupertino had in removing and returning support for the processors used in most netbooks, but folks were definitely paying attention.
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